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Mobile Marketing
Mobile marketing online course refers to multi-channel strategy to promote products or services through digital marketing strategy to reach wide range of audience across internet. The mobile marketing online course intention is to reach the target audience on their smart phones, mobile devices through email, SMS, social media and applications
Mobile marketing is a multi-channel online marketing approach focused at reaching targeted audience on their smartphones, tablets, or any other mobile devices through websites, e-mail, text messages, social media, or mobile apps.This mobile marketing course by Uplatz provides comprehensive knowledge about mobile marketing strategies & techniques, their benefits, and their usage in promoting your business or brand.
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Course Objective
The mobile marketing training is intended for the individuals who seek to implement their knowledge, skills and expand their career as a mobile marketing professional. The dedicated mentors make sure the learners to cover all topics under mobile marketing curriculum which will be useful for their career growth. Uplatz offers accounts training to become a skilled mobile marketing professional.
Course Description
Mobile marketing course program will let the participants gain complete proficiency to learn the various aspects of promoting products through digital technologies and reach audience through smart phones and gadgets from start to end and assist businesses, and other organizations to reach their business goals and increase the traffic.
The mobile marketing course is ideally developed for marketing related professionals who require an understanding of sales, mobile application developers and social media strategies along with digital technologies.
In the mobile marketing training course, Uplatz provides an in-depth training for the participants or learners to make them understand the experience of developing core skills to gear up related to mobile marketing professionals.
The mobile marketing training course intention is to provide proper guidelines to promote a product or service and increase popularity through internet and mobile applications as well.
With the help of mobile Marketing online course, the learners can:
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Modify the sales process and promotion activities in an easy way
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Develop a sales strategy related to customers mindset
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Increase the usage of keywords to gain sales
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Find forecasts in social media and reach audience group through ads
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Learn how to analyse your prospects
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Learn how to negotiate successfully
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Understand how to handle objections
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Analyse the demands of the posted advertisements
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Increase your traffic so you can sell to the same forecasts again & again
Uplatz provides an in-depth training to the learners to accelerate their knowledge and skill set required for a mobile marketing professional.
Target Audience
The mobile marketing training course is intended for the below mentioned target audience, still if you are a newbie and want to make a career as a mobile marketing professional then the mobile marketing training course is the best option you can choose.
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Business consultants
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Application developers
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Entrepreneurs
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Digital marketers
Mobile Marketing
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The mobile marketing certification exam validates that the participants possess the hands-on experience to promote products or services using mobile marketing channels. Uplatz online training ensures to impart the subject knowledge and equip the participants to successfully go through the mobile marketing certification exam.
Below mentioned are other details about mobile marketing certification exam:
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Exam Mode: Online
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Prerequisite: None; course attendance is highly recommended
Please note that no hard-copy or other online materials should be referenced during the exam.
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The mobile marketing certification course with the help of expert professionals training is recognized across the globe. Because of the increased adoption of the smart phones, gadgets and digital technologies in various companies the participants are able to find the job opportunity easily. The leading companies hire mobile marketing professional considering their skill in promoting sales, product or service through mobile and digital media platforms. The mobile marketing professional can pursue a wide range of career paths.
The following are the job titles:
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Mobile marketing implementer
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Online marketer
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Digital media marketer
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Mobile marketing manager
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The certified mobile marketing professional draws an average salary of $57,000 per year depending on the knowledge and hands-on experience. The certified mobile marketing professional roles are in high demand and make a rewarding career.
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Interview Questions
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Define mobile marketing?
Mobile marketing refers to multi-channel marketing which makes use of smart phones, tablets, gadgets to reach the target audience across the globe.
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Mention the medium of mobile marketing?
The source of mobile marketing are SMS, MMS, videos, email, social media and mobile application.
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How does social media benefit a business?
Social media aids businesses in a variety of ways, the most important of which is establishing a relationship with customers. Social media is useful to enable customers or consumers to communicate directly with brands, changing the operational functionalities of an organization.
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Mention one strategy that will help you succeed as a social media marketer?
Genuineness is key. It is keen to be true and genuine inspite of the type of company you’re associated with, and their audience is businesses or consumers, it’s important to be loyal. By doing so, product or brands establish their trustworthiness to their audiences.
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Mention the social media platforms should a business establish a presence?
The social media platform is chosen based on the type of company such as B2B or B2C.
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What are the advantages of mobile marketing?
The advantages of using mobile marketing are:
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Cost-effective
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Easy to adapt
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Quick transfer of message
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Instant communication
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High click rate
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Mention the limitations of mobile marketing??
The limitations are:
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Difficult to navigate
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Privacy or security
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Less advertisements
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Not capable to switch to different platforms owing screen size
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Brief the mobile friendly?
Mobile friendly technology prefer to choose single-column template where we can post customer-friendly precise and concised subject lines with important key terms for quick reach.
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Mention some of the social media success tracking tools?
It is so vital to track the social media success to know if you are on the right track or not and what could be done to gain the performance. The pertinent metrics that could be used to track social media success are:
Google Analytics
Ideally used to measure how much traffic is being directed to your website from different social media channels.
Quality and relevancy of content
Ideally used to monitor the unique page views, total pages viewed, and the time spent on a page can be used to monitor the quality of content.
Observe the conversations about your company
The share of voice is nothing against chats about your company and your competitor’s. You are able to observe this by company’s discussions on social media platforms and the mentions of your competitor’s name on the same chat.
Tracking with Social CRM tool
Ideally used to track the total scope of community and association with the help of a social CRM tool.
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Define KPIs (Key Performance Indicators) impact on social media efforts?
There are varied key performance indicators like Video or SlideShare views, Social Connections, Traffic Data, Mentions, Comments, Likes, Shares, Demographics and Location, the number of active followers, and more.
The business owner need to identify and determine the reach and engagement of the company on social platforms. By tracking the right KPIs, the company will be able to make alterations to your social media budget and strategy.
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Can we use Google+ in a business?
Google+ offers a unique tool ‘Hangouts’ which helps a business to provide video conversations with its followers at zero cost. If the business owners regularly share high-quality content on Google+, it will get indexed promptly and thus, it becomes easier for one to rank their website on target keywords.
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How to get high ranking with Google+?
With the help of +1s on Google+, the company will gain a greater chance to have a higher ranking on Google. It is recommended to integrate the Google+ page with other platforms like LinkedIn, Facebook, YouTube, and company’s website for better population.
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What is RSS Feed and why it is critical?
RSS also known as Rich Site Summary. RSS is basically aa XML file. These feeds are used to push content to company’s site and allow readers to subscribe to their feed.qu
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Mention the benefits of using RSS feed?
Benefits of the RSS Feed are
Helps you get broader audiences for the content.
It helps you in email subscriptions, feeding content to readers, and live bookmarking.
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What is the important keypoints tobe noted while building a mobile application?
The two vital things to note while building a mobile application are:
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The objective and purpose of the application
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Building the mobile application for particular set of target audience
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