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Maze
Learn remote user testing and product research with Maze to validate designs, prototypes, and product decisions quickly.
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Maze: Remote User Testing & Product Research is an in-depth, self-paced online course designed to empower UX designers, product managers, researchers, and digital strategists with the ability to test, validate, and improve digital experiences through real user insights. Whether you are designing websites, mobile apps, or interactive platforms, this course will teach you how to conduct fast, reliable, and scalable usability tests using Maze—one of the most powerful remote user research platforms in the industry.
At its foundation, Maze is a rapid user testing and validation platform that enables teams to collect both qualitative and quantitative feedback early in the design process. Instead of waiting for the post-launch stage to understand user frustrations, Maze allows you to test interactive prototypes directly integrated from tools like Figma, InVision, Adobe XD, and others. The platform transforms static designs into actionable research projects that simulate real user interactions, helping teams make confident, data-driven product decisions with speed and precision.
This comprehensive course begins with an introduction to user testing concepts, the purpose of validation in design, and an overview of how Maze fits into the modern product development lifecycle. You will start by learning the essentials—setting up a Maze account, connecting your preferred design tools, and creating your first usability test. Through guided demonstrations, you’ll see how to define research goals, identify target audiences, and distribute Maze tests to real users efficiently.
As you advance through the course, you’ll explore progressively complex topics such as A/B testing, survey logic, usability metrics, and product feedback analysis. You’ll discover how Maze’s analytics dashboard helps visualize patterns, completion rates, and heatmaps that highlight user behavior within your prototypes. Each section includes hands-on activities and real-world projects that simulate the challenges faced by professional product teams, allowing you to practice research design and data interpretation in authentic scenarios.
One of the strengths of Maze lies in its ability to integrate seamlessly into existing workflows. Throughout the course, you’ll learn how to combine Maze results with analytics from tools like Hotjar, Google Analytics, or Typeform to gain a holistic understanding of user behavior. You’ll also discover how Maze reports can be shared with stakeholders, making user insights accessible and actionable across product, marketing, and design teams.
By the end of the course, you’ll have mastered the process of designing and executing user research projects using Maze, transforming feedback into clear recommendations that improve usability, enhance engagement, and support better design decisions. Whether you’re validating new product ideas or improving existing ones, this course equips you with the technical skills and research mindset needed to create user-centered digital experiences.
What You Will Gain
By completing this course, you will acquire a comprehensive understanding of remote user testing and product validation. You will gain the ability to:
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Run usability and prototype tests with Maze: Learn how to test interactive prototypes created in tools like Figma or Adobe XD, capturing real user behaviors and identifying usability issues early.
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Collect actionable feedback from real users: Discover how to gather both quantitative data and qualitative insights to inform product and design decisions.
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Integrate Maze with Figma, InVision, and Adobe XD: Build a seamless workflow between your design and testing environments, enabling faster iteration cycles.
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Use Maze for surveys, product research, and concept validation: Go beyond usability testing by leveraging Maze’s capabilities for opinion surveys, concept testing, and user satisfaction measurement.
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Analyze reports and optimize product decisions: Learn to interpret Maze dashboards and reports, identifying friction points, bottlenecks, and opportunities for improvement in your user journeys.
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Apply A/B testing and conditional logic: Design intelligent tests that compare variations and customize user paths based on previous responses.
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Collaborate effectively with product teams: Translate Maze insights into data-backed recommendations that align design, development, and business goals.
Each skill is reinforced through practical exercises and case studies drawn from real-world product design scenarios. This ensures that you not only understand the theory behind user testing but also know how to apply it effectively in your professional context.
Who This Course Is For
This course is ideal for professionals who want to make design decisions grounded in evidence rather than assumptions. It is particularly suited for:
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UX/UI Designers who wish to validate prototypes and uncover usability issues before handoff.
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Product Managers seeking to make informed, data-driven decisions based on real user interaction data.
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Researchers conducting remote usability studies or exploring user needs and behavior patterns.
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Digital Marketers interested in understanding user engagement with product interfaces and conversion flows.
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Entrepreneurs & Startups testing product-market fit and validating ideas before committing to full-scale development.
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Educators and Students in design, HCI, or business programs who want to strengthen their understanding of product research methods.
Course Highlights
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Step-by-Step Learning Path: From basic setup to advanced analytics, the course progresses systematically to help you gain confidence at every stage.
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Real-World Applications: You’ll work on projects that simulate real product testing scenarios, applying your skills in a professional context.
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Interactive Demonstrations: Each concept is paired with practical demonstrations in the Maze platform.
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Actionable Insights: Learn how to transform user data into clear, strategic product recommendations.
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Scalable Research Methods: Explore how Maze enables teams to test remotely with hundreds of participants, reducing time and cost while increasing data accuracy.
Practical Projects You’ll Complete
Throughout the course, you will complete several mini-projects designed to strengthen your hands-on experience:
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Prototype Usability Test – Import a Figma design and create a task-based Maze test to identify navigation issues.
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Survey and Feedback Form – Collect qualitative data to complement behavioral metrics.
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A/B Concept Validation – Compare two design variations using Maze’s split-testing tools.
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Data Interpretation Exercise – Analyze Maze reports to produce a usability improvement report for stakeholders.
Each project contributes to your final portfolio, demonstrating your ability to apply Maze effectively in real product development environments.
Learning Outcomes
By the end of this course, you will be able to confidently conduct remote usability tests, design surveys, and interpret user behavior data with Maze. You will develop the capacity to apply human-centered design principles, communicate research findings clearly, and make data-driven recommendations that enhance product quality and user satisfaction.
This course is not only about learning a tool—it’s about developing the analytical mindset and professional workflow required to integrate user testing into your broader product design strategy.
By the end of this course, you will be able to:
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Create and publish usability tests using Maze
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Connect Maze with design tools like Figma and InVision
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Run surveys and A/B tests to validate user flows
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Analyze test reports and share insights with stakeholders
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Apply Maze for agile, continuous product research
Course Syllabus
Module 1: Introduction to Maze
Module 2: Creating Your First Test
Module 3: Prototype Testing with Figma & InVision
Module 4: Surveys & Conditional Logic
Module 5: Running A/B Tests for Product Validation
Module 6: Collecting and Analyzing User Feedback
Module 7: Real-World Projects (Mobile App Prototype Test, Website UX Flow)
Module 8: Reporting & Sharing Insights
Module 9: Interview Questions & Answers
Upon completion, learners will receive a Certificate of Completion from Uplatz validating their expertise in user testing and product research with Maze.
This course prepares learners for roles such as:
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UX Researcher
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Product Designer
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Customer Experience Specialist
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Usability Analyst
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Product Manager
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What is Maze and how is it different from Hotjar or Google Analytics?
Answer: Maze is a user testing and validation tool focused on prototypes and usability studies, while Hotjar and Google Analytics focus on behavior tracking after launch. -
How does Maze integrate with design tools?
Answer: Maze connects directly with Figma, InVision, and Adobe XD, allowing designers to test interactive prototypes without extra coding. -
What types of research can be conducted with Maze?
Answer: Usability testing, prototype validation, surveys, A/B testing, and concept research. -
What are the benefits of running usability tests before launch?
Answer: They help identify usability issues, validate assumptions, and reduce costly redesigns after launch. -
How do Maze reports help decision-making?
Answer: Reports include completion rates, misclick data, heatmaps, and open-text responses, providing actionable insights for product teams. -
Can Maze handle remote user testing?
Answer: Yes, Maze is built for remote and unmoderated testing, allowing users to participate from anywhere. -
What role does A/B testing play in Maze?
Answer: A/B testing helps compare two versions of a prototype or flow, allowing teams to select the best-performing design. -
What are limitations of Maze?
Answer: It requires design prototypes to test, and sample size may affect the reliability of results. -
How can startups benefit from Maze?
Answer: Startups can validate product-market fit early, saving resources by testing before investing in development. -
What’s the difference between moderated and unmoderated testing in Maze?
Answer: Maze focuses on unmoderated testing, where participants complete tasks independently, unlike moderated testing with live facilitation.